Impact of social media marketing on consumer behaviour and purchasing decision

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dc.contributor.authorAlam, Mohammad Suzain
dc.date.accessioned2024-08-22T05:43:34Z
dc.date.available2024-08-22T05:43:34Z
dc.date.issued2024-05
dc.identifier.urihttp://hdl.handle.net/123456789/3538
dc.language.isoenen_US
dc.publisherIndian Institute of Technology (Indian School of Mines) Dhanbaden_US
dc.subjectLinear regressionen_US
dc.subjectSocial Media Influenceren_US
dc.subjectPlatform-specific approachesen_US
dc.subjectDISTen_US
dc.subjectDS1248en_US
dc.subjectMSen_US
dc.titleImpact of social media marketing on consumer behaviour and purchasing decisionen_US
dc.typeThesisen_US
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