Analyzing the branding strategies of leading online food delivery platforms: a comparative study of Zomato and swiggy

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dc.contributor.authorJawade, Srushti Suresh
dc.date.accessioned2024-09-11T04:46:58Z
dc.date.available2024-09-11T04:46:58Z
dc.date.issued2024-05
dc.identifier.urihttp://hdl.handle.net/123456789/3657
dc.language.isoenen_US
dc.publisherIndian Institute of Technology (Indian School of Mines) Dhanbaden_US
dc.subjectpropelling business growthen_US
dc.subjectSecondary data analysisen_US
dc.subjectConsumer behaviouren_US
dc.subjectDISTen_US
dc.subjectDS1317en_US
dc.subjectMSen_US
dc.titleAnalyzing the branding strategies of leading online food delivery platforms: a comparative study of Zomato and swiggyen_US
dc.typeThesisen_US
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