An eye tracking study on engagement cognition and response of gen Z users on e commerce websites using the tobii pro fusion device

Rajawat, Pawan Singh2024-12-052024-12-052024-05http://hdl.handle.net/123456789/4216enTobii pro fusion deviceGen Zs preferencesOnline shoppingDISTDS1641MSAn eye tracking study on engagement cognition and response of gen Z users on e commerce websites using the tobii pro fusion deviceThesis