Study of advertisements using 9-ending prices on consumers perception and buying behavior

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dc.contributor.authorKumar, Santosh
dc.date.accessioned2020-10-23T09:38:02Z
dc.date.available2020-10-23T09:38:02Z
dc.date.issued2020-09
dc.identifier.urihttp://hdl.handle.net/123456789/1822
dc.language.isoenen_US
dc.publisherIndian Institute of Technology (Indian School of Mines), Dhanbaden_US
dc.subject9-ending pricingen_US
dc.subjectPrice perceptionen_US
dc.subjectIndian consumersen_US
dc.subjectRetail advertisingen_US
dc.subjectBuying behavioren_US
dc.subjectPh.Den_US
dc.subjectMSen_US
dc.subjectPH1619en_US
dc.titleStudy of advertisements using 9-ending prices on consumers perception and buying behavioren_US
dc.typeThesisen_US
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